Want to be sure if your business idea is indeed unique? Run a test and find out. A pilot will give you the confidence you need to take your idea to the next level and mitigate risk. You can start on a small scale by giving away some freebies to a few people in your target audience group to see how they respond.
Be accessible. Make sure potential clients and customers can get in touch with you and your business whenever they may need to. The best way to grow your reputation as a respectable business is to be responsive to your customers’ needs.[23]
Credit cards and debit cards are generally the most secure forms of payments, but accepting them requires your to take on additional fees paid to various credit card companies which, depending on the size and complexity of your business, may not be worthwhile.[8]
There are many ways for a small business to be successful, from financial return, to work-life balance, to making the world a better place. To run a successful small business, first develop a clear idea of what success looks like to you. As you work out the mechanics of running your company, keep this vision in mind and make choices that will advance you along this path.
Starting your own business is one of the most powerful ways to take control of your life and make extra money month after month. You can start with just a few hours a week. And best of all, you get to choose your hours, pick projects you find exciting, and meet interesting people.
Do you want to grow your business rapidly and profitably? If so, the only way to start is with an honest assessment of your business as it exists right now. Send an email to briansilverthorn@att.net and we’ll schedule a time to talk.
You will, of course, need to spend extra hours and work harder. But the transition from being an employee to a business owner will be far smoother as you won’t have additional expenses to worry about.
Start by setting up the main accounts to monitor. Separate your assets, liabilities, expenses, and equity. Assets are your cash on hand, inventory, accounts receivable, checking account, and savings account. Liabilities are your credit card and accounts payable (what you owe), then there are your general business expenses.
To figure out which area to prioritize first, think about the day-to-day tasks that eat up the most time. Is it ordering inventory? Managing your employees’ schedules? Setting appointments? Running payroll? If you find yourself spending more time than you’d like on any of these things, it’s time to search for some technology to help.
The best place to begin is with the stuff that’s low cost. Start with the community—oftentimes, organic, word-of-mouth marketing is the most effective. Make an effort to be visible in your neighborhood. That includes things like introducing yourself to fellow business owners, participating in any local events, and asking to put up flyers at places where potential customers might be hanging out. If you have positive relationships with the people in your neighborhood, they’re more likely to recommend your business to others.
Remember that nothing happens until a sale is made. How many good products go nowhere because they don’t reach the shelves? Sales are what drive your business. You need a crackerjack marketing plan that details how you intend to package, promote, distribute, price, and sell your product or service.
It’s totally normal. Each day my inbox is filled with people telling me why they haven’t started a business yet. And each day I offer solutions so they can adopt the mindsets and systems needed to reach their goals. That’s why we’re going to smash the common roadblocks and show you how to get past it all so you can get right to living a Rich Life.
Get your license. Remember to register and acquire your small business license in the particular industry of your business. This step is important to ensuring that you’re running your business legally and according to industry regulations. Be sure to register for permits related to particular services you offer, like home repair or tax preparation, which could require registration and certification. You will not be able to hire effective employees if your business is not operating with the appropriate licenses and permits.[12]
It is helpful to think of promotions and marketing relative to the capacity of your business. Paying to run a commercial on a national network does you little good if your business is only designed to operate at the local level.
Italiano: Aprire un’Attività, Español: abrir un negocio, Português: Começar seu Próprio Negócio, Deutsch: Ein eigenes Unternehmen starten, Русский: открыть свое дело, 中文: 创业, Français: créer votre propre entreprise, Čeština: Jak založit svoji vlastní společnost, Bahasa Indonesia: Memulai Usaha Sendiri, 한국어: 자기 사업 시작하는 방법, العربية: البدء في عملك الخاص, ไทย: เริ่มธุรกิจของตัวเอง, Tiếng Việt: Bắt đầu công việc kinh doanh riêng, Nederlands: Je eigen bedrijf beginnen
Create ideas fitting your budget. Once you know how much money you have, research the costs of different types of marketing and come up with ideas which fit those methods and are effective for the price range. If you have a lot of money to spend on marketing, for example, you can consider shooting a commercial. If you have almost none, you’ll want to think about ways to use social media effectively, which is very effective for requiring little money.
Organizing weekly, bi-weekly or monthly meetings between you and your staff can help ensure that everyone is on the same page and will help you avoid wasted time or overlap in the various responsibilities of your team members. Meetings can also help you analyze who is and who is not adequately performing the duties assigned to them.[15]
Making heroes of employees is common practice with many well-managed progressive companies. In this article Dr. Paul Adams looks at the advantages – as well as the possible pitfalls – of using rewards to motivate your employees.
Identify your customer base. In your business plan, you need to identify who you think will buy your product or service. Why would these individuals need or want your product or service? The answer to these questions should help to determine all other aspects of your business’ operations.[3]
The second is a balance sheet, which provides a snapshot of your business’s financial position at any point in time. This report also has three sections: assets, liabilities, and equity. The value of assets should equal the combined value of liabilities and equity.
Delegate responsibilities. You can’t do everything yourself, so delegate the various jobs and responsibilities to qualified employees. Small businesses often require employees to take on many tasks and responsibilities that may not fall firmly in their areas of expertise.
How will your product or service generate money? How much money will it generate? How much does it cost to produce your product or service? How do you intend to pay operational costs and employees? These, and others, are critical question you need to answer in planning your small business’ financial future.[4]
Try to find the reason that your income has slowed and act accordingly. Look at your audience and situations. For example, ice cream won’t sell as well in the winter as it will in the summer. To circumvent this, you could serve something else that would do better in the winter, such as hot chocolate.
To be successful in business you need to be organized. Organization will help you complete tasks and stay on top of things to be done. A good way to do this is to create a to-do list each day. As you complete each item, check it off your list. This will ensure that you’re not forgetting anything and you’re completing all the tasks that are essential to the survival of your business.
In a sole proprietorship, all the profits and decisions are yours – but so is the liability, which is unlimited. A partnership – where two or more people create a non-incorporated business – allows you to share startup costs and management, but again liability is unlimited and you’re financially responsible for your partner’s decisions. In the rarer co-operative, members own and control the business, limiting liability but making decisions more time-consuming. Finally, in a corporation – where the business is a legal entity – liability is limited, but regulations are tight and getting started is expensive.
Take credit cards. Very few people consistently pay for products or services with cash any more. It will be much easier for your business, as well as records keeping and accounting, if you accept credit and debit cards. If you want to save yourself ridiculous fees or keep your business more mobile, consider using the Square. This device plugs into a smartphone or tablet and lets you swipe customer’s card.

Consider hiring a financial professional. It may be fiscally worthwhile for you to hire a dedicated staff member who can control the financial affairs of your small business. Accountants can help you identify areas of your business that are not running efficiently from a fiscal standpoint, allowing you to maximize your profits.
Know your business. Stay on top of what’s new or trendy in your business so your small business can stay competitive within the industry. Subscribe to periodicals or online newsletters to stay informed about current events in your small business’ industry. Staying at the cutting edge of your industry will help you draw customers away from competing businesses.[19][20]
Know your limits. Understand how much you’re willing to work to keep your company successful and where you’ll likely draw the line. Your willingness and capacity may change over time, such as if you’re emotionally prepared to work every waking hour for the first year you’re in business, but that you expect to take regular vacations once your company is established.
Blanket statement: You need to keep your finances in order. For starters, that means you’ve done the legwork (or worked with a reputable accountant) to understand all your tax obligations, operating costs, and how much money you need to bring in each month and quarter to break even—and become profitable.
Choose a business structure that makes sense for your ownership arrangement, such as a partnership, if you’re starting your business with one friend. Consult a lawyer about the best structure for your particular circumstances.
Use banking options against one another to secure the largest upfront capital and lowest interest rates. For example, if one bank offers you a $10,000 loan at an interest rate of 4%, you may be able to take that offer to a competing bank to see if they can provide more upfront capital or a lower interest rate.
Large businesses can afford to be unresponsive and lose a handful of customers from time to time. Small businesses cannot. As a small business owner, it is up to you to make yourself and your company accessible to potential clients and your customer base. This may require you to make your personal cell phone number or email address accessible to clients as you attempt to grow your business.
As an entrepreneur or small business owner, you are already successful because you have realized your dream and started your business. Congratulations! Now, how do you take your new business and make it great?